Image is Everything!

Good Morning Everyone,
I had a very interesting conversation with one of our members the other day. She loves what we are doing and wanted to give me some constructive criticism that might help us market who we are and what we do, which I welcomed. Most of the things she said were no surprise and things that I have thought before but just taken the time to correct or follow through with. There was one thing that although not a surprise was a bit frustrating. She said essentially, "no one knows about you and if they do they think you train only elite athletes". Now I have heard this before to a certain extent, but I thought it had changed. It is true that we have some extremely talented and hardworking clients, and it is true that I believe I at times push clients harder than just about anyone else in town. However it is also very true, that I train currently or have at one time, an 80 year old women with sever scoliosis (longest standing client at 10+ years), a recovering stroke victim, a parkinson's patient, a female triathlete recovering from a complete hip reconstruction (not replacement, that would have been easier), and more... Additionally our other trainers have clients ranging in age from 12 - 85, some up to 100lbs overweight, some in wheelchairs, many "off the couch" moms and dads just wanting to get in shape or stay in shape. At WRP, we can and do train and work with truly all ages and abilities!!! At a time when we have to scratch and claw for every new client both because of the economy and the amount of competition in this town, it just kills me to think people are choosing to go elsewhere because they think we are to "elite". Honestly that is why we go by WRP instead of WillRace Performance! We are not just for elite performance...we are for everyone! So if you or any of your friends have thought about trying us out but feared we were too intense, please give us another shot. I promise you will be pleasantly surprised. Not to mention we have the best personal training facility in Bend. Do it today or pass this along to your friends. Free classes through September 7th for all new members and $55 an hour personal training rates for one on one for all new clients. Our Group Personal Training is only $67 a month for unlimited personal training...again the best deal in town! Call today :)